this is the full-time work: the last eight months at facets.cloud, designing across video, motion, brand, and the website itself.
i came in as a creative designer and ended up touching most of the surface a product shows the world: the launch videos, the motion on the site, the brand that holds the social and the decks together, the icons in the nav, and eventually the website's design and front-end. each branch below is its own story.
the branches
video editing
saas product videos, podcasts, and office hours, including the demo that pulled 40k impressions.
motion graphics
lottie and after effects, built light enough to live on the site.
visual design
the brand presence across every platform: ad campaigns, youtube, collateral.
web design
facets.cloud, designed and built, the work that got me closest to the product.
iconography
a simple, consistent icon set for the saas nav.
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